Course Title 1: Customer Acquistion and Retention
Target Audience:
- Marketing directors and managers
- Brand and product managers
- Customer retention managers
- Direct and interactive marketing managers
- Marketing and data analysts
- Customer relationship management executives
- Retail and customer service managers
Course Objectives:
In just one day, we’ll show you how to develop the strategy and knowledge your organization needs to make a solid, confidence-building business case for your Acquisition activities and also a solid retention strategy based on the value of the customer and integrate it into your long term business planning.
You’ll also have the opportunity to learn about practical ways to utilise data profiling, customer segmentation to create relevant acquisition and retention communication
To obtain a detailed course outline or register for a class please call Desola on 07070036701; email adesola@loyaltysolutionsnigeria.com |
